Passport to Paradise
Curated destinations for those who travel extraordinarily.
- 58Health list health
- Listed 57 years ago
- Seller replies in 1h
- SubscribersVerified
- 82K
- +7.1% in 90 days
- Open rateVerified
- 40.0%
- 0.8% click rate
- TTM revenueSeller-reported
- $148K
- $12.3K a month
- TTM profitSeller-reported
- $106K
- 72% margin
- Profit multiple
- 3.4×
- Price ÷ TTM profit
- Owner time
- 6 hrs
- a week
The story
Luxury travel, on beehiiv for 59 years: 82K subscribers, $148K in revenue over the last year at a 72% margin, and about 6 hours a week to run.
What stands out
Sponsors already booked
$21.2K booked for the next 90 days; 64% of sponsors renew.
Still growing
Subscribers up 7.1% in the last 90 days.
High margin
72% of revenue is profit.
Light to run
About 6 hours a week today.
Worth checking
Revenue is seller-reported
Ask for Stripe exports or bank statements in diligence.
Written from the listing's numbers, not by the seller. It isn't advice; do your own diligence.
In the seller's words
Hand-picked hotels, islands and itineraries for travelers who plan around the experience, not the price. Sponsorships are written in the publication's voice, with one brand per category per issue and a performance report within 72 hours of every send. The sale includes the list, the archive, the brand and the sponsor relationships. Demo listing: revenue, profit and the asking price are placeholder estimates.
- Niche
- Luxury travel
- Revenue model
- Ads & sponsorships
- Age
- 58.8 years
- Platform
- beehiiv
- Open to offers
- Yes
- Sponsors booked, next 90 days
- $21.2K
Growth
Verified via beehiiv82K
+33.3% over 12 months
Revenue
Seller-reported- Revenue, 12 months
- $148K
- Profit
- $108K
- Sponsorships83%
- Paid subscriptions3%
- Affiliate14%
- Monthly profit
Booked, next 90 days
$21.2K
70% of expected sponsor revenue
Sponsor renewal rate
64%
Sponsors who booked again, last 12 months
Rate card
- Primary sponsor
- $500
- Secondary sponsor
- $200
- Classified
- $75
Sponsors on the books
Sends 3× a week. Sponsor names are shared after the NDA; contracts are in the data room.
- Boutique hotel group10 issues booked · sponsor for 26 monthsRenews quarterly37%
- Travel insurance company5 issues booked · sponsor for 19 monthsRenews quarterly20%
- Luggage brand5 issues booked · sponsor for 11 monthsRenews quarterly19%
- Tour operator4 issues booked · sponsor for 4 monthsNew this quarter16%
- Travel credit card2 issues booked · sponsor for 4 monthsNew this quarter8%
- TTM revenue
- $147,600
- TTM costs
- $41,300
- TTM profit
- $106,300
Audience
Where readers are
- United States76%
- Canada and UK13%
- Rest of world11%
How readers arrive
- Organic social34%
- Referrals and recommendations28%
- Paid acquisition24%
- Search and direct14%
Who reads it
- Audience
- Frequent leisure travelers
- Household income
- Above average
- Age
- 35–70
List health
List Health Score
Fair 58/100
How valuable the audience is, not just how big. Built from engagement, growth, where readers came from, how long they stay, inbox placement, geography and how spread out the revenue is.
What goes into it
- Engagement 25% of score40.0% opens, 0.8% clicks45
- Growth 15% of score+7.1% in 90 days61
- Organic acquisition 15% of score61% joined organically59
- Retention 15% of score1.7% unsubscribe a month66
- Deliverability 10% of score94.7% reach the inbox69
- Sponsor-ready audience 10% of score70% in tier-1 markets67
- Revenue spread 10% of scoreTop sponsor is 37% of revenue51
Worth checking in diligence
No red flags. Opens and clicks line up, acquisition is mostly organic and no sponsor dominates.
Measured from the seller's connected email platform and refreshed daily.
What transfers
Included in the sale
- Subscriber list(included)
- Domain(included)
- Social accounts(not included)
- 3 sponsor relationships(included)
- Content archive: 198 issues(included)
Running it
- Owner time
- 6 h/week
- Tools
- beehiiv
Seller Q&A
No public questions yet.
Members can ask the seller anything. Answers to general questions appear here for everyone.
Data room
NDA-only files open after you sign
The P&L, subscriber export and sponsor contracts unlock with one click. The seller sees who opened which file, and when.
- P&L, trailing 24 months.xlsxNDA
- beehiiv subscriber export (hashed).csvNDA
- Sponsor rate card.pdfPublic
- Sponsor contracts (redacted).pdfNDA
- Traffic and acquisition report.pdfNDA
$360K
Open to offers · 3.4× profit