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TravelbeehiivDemo listing

Italy Dream Life

La Dolce Vita, delivered weekly.

SubscribersVerified
34K
+8.6% in 90 days
Open rateVerified
46.0%
1.0% click rate
TTM revenueSeller-reported
$47.6K
$4K a month
TTM profitSeller-reported
$34.3K
72% margin
Profit multiple
3.6×
Price ÷ TTM profit
Owner time
6 hrs
a week

The story

Italy travel and culture, on beehiiv for 58 years: 34K subscribers, $47.6K in revenue over the last year at a 72% margin, and about 6 hours a week to run.

What stands out

  • Readers open it

    46% average open rate.

  • Sponsors already booked

    $5.3K booked for the next 90 days; 65% of sponsors renew.

  • Still growing

    Subscribers up 8.6% in the last 90 days.

  • High margin

    72% of revenue is profit.

Worth checking

  • Revenue is seller-reported

    Ask for Stripe exports or bank statements in diligence.

Written from the listing's numbers, not by the seller. It isn't advice; do your own diligence.

In the seller's words

Italian travel, food, culture and the dream of living there, for Italophiles everywhere. Sponsorships are written in the publication's voice, with one brand per category per issue and a performance report within 72 hours of every send. The sale includes the list, the archive, the brand and the sponsor relationships. Demo listing: revenue, profit and the asking price are placeholder estimates.

Niche
Italy travel and culture
Revenue model
Ads & sponsorships
Age
58.1 years
Platform
beehiiv
Open to offers
Yes
Sponsors booked, next 90 days
$5.3K

Growth

Verified via beehiiv

34K

+40.1% over 12 months

Subscribers over the last 12 months: from 24.3K to 34K.

Revenue

Seller-reported
Revenue, 12 months
$47.6K
Profit
$34.4K
  • Sponsorships81%
  • Paid subscriptions3%
  • Affiliate16%
  • Monthly profit
Revenue by month and source over the last 12 months, totalling $47,600, with $34,448 profit. Sponsorships 81%, Paid subscriptions 3%, Affiliate 16%.

Booked, next 90 days

$5.3K

54% of expected sponsor revenue

Sponsor renewal rate

65%

Sponsors who booked again, last 12 months

Rate card

Primary sponsor
$100
Secondary sponsor
$50
Classified
$25

Sponsors on the books

Sends 5× a week. Sponsor names are shared after the NDA; contracts are in the data room.

  • Travel insurance company13 issues booked · sponsor for 14 monthsRenews quarterly36%
  • Luggage brand6 issues booked · sponsor for 15 monthsRenews quarterly18%
  • Travel credit card6 issues booked · sponsor for 17 monthsRenews quarterly18%
  • Tour operator5 issues booked · sponsor for 9 monthsRenews quarterly15%
  • Boutique hotel group5 issues booked · sponsor for 16 monthsRenews quarterly13%
TTM revenue
$47,600
TTM costs
$13,300
TTM profit
$34,300

Audience

Where readers are

  • United States76%
  • Canada and UK13%
  • Rest of world11%

How readers arrive

  • Organic social34%
  • Referrals and recommendations28%
  • Paid acquisition24%
  • Search and direct14%

Who reads it

Audience
Frequent leisure travelers
Household income
Above average
Age
35–70

List health

List Health Score

Fair 65/100

How valuable the audience is, not just how big. Built from engagement, growth, where readers came from, how long they stay, inbox placement, geography and how spread out the revenue is.

What goes into it

  • Engagement 25% of score46.0% opens, 1.0% clicks
    58
  • Growth 15% of score+8.6% in 90 days
    68
  • Organic acquisition 15% of score48% joined organically
    40
  • Retention 15% of score0.9% unsubscribe a month
    89
  • Deliverability 10% of score96.3% reach the inbox
    81
  • Sponsor-ready audience 10% of score77% in tier-1 markets
    78
  • Revenue spread 10% of scoreTop sponsor is 36% of revenue
    53

Worth checking in diligence

No red flags. Opens and clicks line up, acquisition is mostly organic and no sponsor dominates.

Measured from the seller's connected email platform and refreshed daily.

What transfers

Included in the sale

  • Subscriber list(included)
  • Domain(included)
  • Social accounts(not included)
  • 3 sponsor relationships(included)
  • Content archive: 125 issues(included)

Running it

Owner time
6 h/week
Tools
beehiiv

Seller Q&A

No public questions yet.

Members can ask the seller anything. Answers to general questions appear here for everyone.

Data room

NDA-only files open after you sign

The P&L, subscriber export and sponsor contracts unlock with one click. The seller sees who opened which file, and when.

  • P&L, trailing 24 months.xlsxNDA
  • beehiiv subscriber export (hashed).csvNDA
  • Sponsor rate card.pdfPublic
  • Sponsor contracts (redacted).pdfNDA
  • Traffic and acquisition report.pdfNDA

$125K

Open to offers · 3.6× profit

Contact seller